Tuesday, 14 Oktober 2008

Group progress
-Marloes (treasurer) has received money to pay for our expenses related to the project - tomorrow we have to establish estimates of money needed and how we will spend it.

-We ( Liga and Marloes) attended Lecture on Project Management. This lecture gave us some new insights and ideas about how to approach plans of action. Notes from lecture:
The estimated time for project is 900 hours.

Project planning:
- make a project overview
- keep in mind that we need to get the best possible results, in the shortest possible time, with the least possible work
- Defining which people and specialists are needed and ensuring that the right people with the right expertise are available at the right moment
- involving the project members, so that the group consensus is created in order to optimalise communication

Plan of activities:- Define ALL the activities that are required in order to achieve the assignment
-Define the people that are involved in the activities
-Describe everyone's activities each
-Calculate the quantity of work for ervery activity for everyone
-Prepare a time plan for all activities
-Try to calculate the costs of the activities described
-Decide what research methods we will be using

Also we decided that the questions from our assignment should be clarified by assignment provider, in other case research could be too vague. MOST IMPORTANT - We need to make sure that we have the same aim as our assignment provider and are we doing what is expected from us. To find out more information our questions about assignment have been sent via email to Mr.Savirimuthu. The questions sent are :

1. Is the main question you want us to answer correctly defined like this? How should owners of well-known brands seek to preserve value (i.e. to preserve profit) in these assets (i.e. the trademark identity of the brand(s)) in virtual worlds?The definition of ‘preserving value’ and ‘these assets’ is very important is this question, so we would like to know whether we got it right.

2. To what extent should our research and analysis include aspects of law and/or do we have to think about other solutions?

3.Is it particularly from legal and/or illegal perspective?

4. Are there any specific well known brands we have to explore?

5. Do we have to look at global brands or concentrate on, for example, Europe or a specific country?

6. What is the scope of the research; World, Europe, specific country?

7. What laws apply; European, International, National.

8. Are there any other specific points we have to know before we begin?

Furthermore, we have to contact our assignment provider every week in order to make sure that we are on the right direction with our project.

Unfortunately it was not possible to arrange a full group meeting, however Miriam is working at home and we are expecting Marta tomorrow to join us. Desislava has not contacted us yet, so we are putting into consideration the fact that we will have to work together as a group of 4 people.

Furthermore, we are planning a full group meeting tomorrow ( Wednesday) to properly make detailed plan of action. The agenda for group meeting will be prepared by Miriam so we could discuss all the topics and have a chance to speak for everyone of us. We are also agreed upon devision of tasks and tomorrow we will divide the objectives and tasks between us, so we could specify on certain topic instead of research vaguely around all the subject.

Additionally we should agree upon how we are producing the The Europe Calling File

From the EC unit guide: "each group has to make a Europe Calling file containing agendas and minutes of meetings, "visit-notes", PR-material; reports on literature search; summaries of literature; background articles, reports, studies, etc.; audio-cassettes with recordings of interviews and short notes of remarks that were important for your research; personal reports of research observations. This file can be used during the presentation of your research report or policy document. It may serve to prove your individual contribution in case of doubt on behalf of your supervisor."

-Liga-