Thursday, 30 October 2008

Today we had our first group meeting with Ms. Ariëns. Desislava could not attend the meeting. She let us know about that earlier.
Ms. Ariëns discussed with us our plan of action and approved it. She advised us to arrange our group meetings every week at the same day and time. She stressed how important good time management is during the Europe Calling Project. She also let us know that in order to be the best we have to be a group and we have to give maximum effort to form a unified group. That means that we should all attend every meeting, work together and stay in constant touch. It is very important to show that we are all involved in the project.
Furthermore, she advised us to try other ways of connecting with each other then e-mails. She told us that phone calls are much more efficient while we are working on the project. She gave us the tip to check out www.twigger.com for convenient communication.
We agreed that the group will decide the day and time of weekly group meetings and we will inform Ms. Ariëns, so that she will try to attend them as well.

After the meeting with Ms. Ariëns we met with the group. We all agreed that last week was very busy because of exams and we will all concentrate on our individual researches next week, in which we have no lectures.
Liga, Marloes and Miriam sent their introductions to Joseph.
We called Desislava and we decided that next meetings will take place on Thursdays at 2pm. Though this may change, because we don't know our timetables yet.
During the next meeting we are going to our found and selected information with each other. We can also give each other advice and help with the work if someone might have difficulties.

-Marta-

Wednesday, 29 October 2008

-Today Joseph asked us to introduce ourselves to him. He wants to know who we are and where we are intrested in. Miriam already made one, the rest of the team will make one as soon as possible.

- We have arranged a group meeting for tomorrow after the meeting with Mrs. Ariëns to
discuss our progress.

-Joseph has started a group for us on grouptable.com to make it easier to communicate.

-Desislava has started her case study on Second Life.

-This week is very busy with the exams for all of us, next week we will have more time to work on the project.


-Marloes-

Monday, 27 October 2008

-Today we have contacted Ms. Ariëns, our supervisor, to make an appointment for the weekly meeting. We hope this will take place on Thursday afternoon.

-Marta has handed in the Plan of Action to Ms. Ariëns.

-I have sent our Plan of Action and a preliminary report index to Joseph.
He approved of them both.
The report index:

1. Foreword
2. Introduction
-Project summary
-Research question & sub questions
3. The relationship between brands and business models in generating value
-Research
-Conclusion
4. The challenges posed by virtual worlds for the traditional business models
-Research
-Conclusion
5. The role of Trade Mark Law and End of User Policies in virtual worlds
-Research
-Conclusion
6. Types of unauthorised use of well-known brands an an analysis of their significance for the way brand identity is evolving
-Research
-Conclusion
7. Case studies on brand identity issues in virtual worlds
-Research
>Second Life
>There.com
>Entropia Universe
-Conclusions
8. International aspects: jurisdiction and harmonization (could you define what exactly this chapter should contain?)
9. Conclusion to research question (recommendations)
10. Appendix

-We have not made progress on our individual researches yet, due to the fact that it is currently exam week.

-Miriam-